The UK's Furniture Research Association

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Marketing Support

To ensure you make the most of your Membership of The Association, their are a number of benefits and resources that can help you promote your business:

Member's Directory Listing

The main contact for FIRA membership can login to the FIRA website and amend your profile on our online Suppliers' Directory, where you can upload images, all your product information and link to your own website.

For instructions on how to update your listing please click here

Using the membership logo

Displaying the FIRA Membership logo can be a real benefit to your organisation, as it shows that you are part of a thriving community of manufacturers, retailers and other associations who are all committed to raising standards across the furniture industry.

New Members of FIRA will received a copy of the FIRA Membership logo by email when they join.

Should you require additional copies or a specific file format please email:

Terms and conditions regarding the use of the logo can be found here

Member's news page

The FIRA website features a Members’ News area where you can upload your own news, press releases and images (not advertising).

For instruction on how to upload your news please click here

Advertise your vacancies

This service is free to all members of the Furniture Industry Research Association.

To post your vacancy please email details to

Showcase your products

Launch your new products in our Showcase area

FIRA Gold Certification Schemes

All new certified holders receive a pack which includes a wide range of marketing support to ensure that they make the most of their investment. We work alongside your marketing department to ensure that the messages remain consistent and can be used at any point during the customer journey. From website through to in-store, the messages about FIRA Gold can help add value to your own story and provide a competitive edge.

Find out more about FIRA Gold